Deity

RIDER OWNED

Deity is 100% rider owned and operated, allowing them to focus on creating products real riders can identify with and rely on for the long haul. Producing a wide range of premium components that are used by some of the world’s top athletes across downhill, dirt jumping, street and park, also with a reputation for quality and customer service, Deity can be relied upon when the going gets rough.

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WORLD'S BEST

With product development assisted by a roster of some of the heaviest hitters in the world of Downhill, Freeride and Dirt Jumping it’s no surprise Deity has built its reputation for lightweight, premiere components. From UK Freeride and DH legend Brendan Fairclough to top tier racers Sam Blenkinsop and Connor Fearon, Deity’s output has proved itself at the elite level of gravity sport.

WORLD'S BEST

With product development assisted by a roster of some of the heaviest hitters in the world of Downhill, Freeride and Dirt Jumping it’s no surprise Deity has built its reputation for lightweight, premiere components. From UK Freeride and DH legend Brendan Fairclough to top tier racers Sam Blenkinsop and Connor Fearon, Deity’s output has proved itself at the elite level of gravity sport.